Instagram has today released a new video shooting and editing app called Hyperlapse, the company's first standalone venture.
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With Hyperlapse, you can conveniently shoot steady tracking shots or quick time-lapse video. The app essentially turns your phone into a camera rig that usually costs thousands of dollars, but is instead entirely free.
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Hyperlapse is the baby of Thomas Dimson, an analyst at Instagram. According to an interview with WIRED, Dimson was deeply inspired by the film Baraka, which eschews narrative and plot for long tracking shots of locations around the globe.
Hyperlapse was pushed forward when Instagram acquired Luma, the first image stabilization software for smartphones--an important step forward for making videos less shaky.
The Hyperlapse app is simple: the only options are shooting, changing the speed of a replay and saving video. That means no filters.
Instagram decided to make Hyperlapse a separate app because it believed the soaring potential of Dimson's creation would be lost on the average Instagram user, especially if it was bundled up with some features without much announcement.
The Hyperlapse app is currently available on the App Store. An Android version is supposedly in development, but with the different camera and imaging software in Android phones, it may be a while until it launches.
Introducing Hyperlapse from Instagram from Instagram on Vimeo.
