'Assassin's Creed' Movie News & Update: Ubisoft Goes All Out Promotion; Makes First Ever Live TV Ad
Ubisoft is going all out to promote its upcoming "Assassin's Creed" movie as it nears its premiere. The adaptation will soon launch the world's first live television ad.
The commercial for the movie, "Assassin's Creed", will feature Hollywood stuntman Davi Grant. He will perform a 100 feet freefall dive at a speed of 50 miles per hour. He will do it live, as per Eurogamer.
The commercial for the movie "Assassin's Creed" will be filmed at Millenium Mills in Newham, London. It is slated to air on Sunday, December 18 at 9:10 PM in the UK.
The live ad for "Assassin's Creed" will air on Channel 4 as it collaborated with Twentieth Century Fox for the ad. So watch out on that.
The very dangerous and nail-biting stunt will mimic the trademark of the "Assassin's Creed" game called "leap of faith". The maneuver is also performed by different protagonists in the game.
Michael Fassbender's character, Callum Lynch, will perform the "leap of faith" stunt as well. However, of course, it is not going to be live.
This is not going to be the first time a stunt is used to promote a film. Stuntman Damien Walters earlier performed a 125-foot leap for "Assassin's Creed" back in August.
— Assassin's Creed (@AssassinsMovie) August 16, 2016
It is not a world record, though. But the 125-foot leap for the promotion of "Assassin's Creed" is the biggest stunt in the movies, so far, in 35 years. Dar Robinson, also a stuntman, was the one who made a world record for his 220-foot freefall for Sharky's Machine in1981.
Moreover, although the "leap of faith" stunt from the "Assassin's Creed" movie is not the first to make a world record, the film will soon to make history as this is going to be the world's first live television ad ever, according to Metro.co.uk. The upcoming movie, starring Fassbender, is slated to premiere on big screens on January next year.