Nintendo Switch Expected To Sell 40 Million Units Within 4 Years

By Michael Augustin , Updated Jan 23, 2017 07:24 AM EST
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DFC Intelligence has reportedly made a forecast that the Nintendo Switch will hit 40 million unit sales by 2020. Their prediction indicates that Nintendo game system will catch up to Sony's Playstation 4 and Microsoft's Xbox One. The firm claims that the Switch might move units close the PS4. Sony's latest gaming platform surpassed 40 million sales within 3 years.

Compared to the Nintendo Wii U, analysts apparently are in agreement that the Switch will sell more than its predecessor. The gaming company is estimated to have only sold a little over 12 million of the ill-fated console since its 2012 launch. According to Game Rant, Nintendo is hoping that online presence, third party software support and portability will push their latest system towards success.

The firm believes that the Nintendo Switch will have a strong demand, but the system's potential to entice wider audience during the 2017 holiday season still remains to be seen. They described the Switch to be a captivating device that can possibly fill a certain space in the market. On the other hand, the Japanese company's limited titles and recent track record points the firm's forecast to be a little more on the conservative side.

The firm's prediction will most likely place the system above Microsoft's Xbox One sales. Sony and Microsoft have already begun working on virtual reality platforms for video games. They are still waiting to see if Nintendo will also jump on the bandwagon or just rely on their latest game system. Portability seems like the key element that they want to hightlight.

Nintendo executive Reggie Fils-Aime believes that the Wii U's failure was caused by two factors. The first reason claims that the company failed to properly advertise the console's innovative features like the Wii U controller. And the second reason is the reported lack of software for the console, as reported by Forbes. However, with the Nintendo Switch, Reggie feels like they have done a great job of informing consumers this time around.

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